Our Industrial Design and Creative Graphics department (aka the “Engine Room”) produced the Norwood Rhino to engage with our customers in a unique and interactive way. The idea was to demonstrate that printing isn’t extinct and in doing so, our customers were introduced to the Engine Room with its many creative talents. The concept inspired one of our customers to order a life-size plastic Rhino for the international show jumping competition held in New Zealand.

The flood gates then opened with a project from Zoos Victoria which resulted in an order for Rhino packs to be sent to Uganda and the International Rhino fund to support their great conservation work. Remember that Norwood doesn’t just do Rhinos!