Norwood went back to its roots and helped 1st Product with designing and printing some pretty cool clothing labels. When Norwood began trading in the 1960’s we printed lots of clothing labels, so this was familiar ground. The end client was Canterbury NZ and the jumpers were made from offcuts for a limited run of 25 jumpers. We also printed stickers and PVC patches to complete the package. The UGLY Rugby jersey stems back to the 1970’s when Canterbury would take all the off-cuts of fabric from existing jerseys to make one-off Rugby jumpers. Each jumper was individually numbered and exclusive to 1st Product. The jumpers were packaged with their own gym bag, calf socks, embroidered patch work & stickers.